Clarks Resort Investments in India

A 1947 hospitality legacy

Clarks is one of the founding names of modern Indian hospitality. Established in 1947, the original Clarks Group built some of India's first Western-standard five-star hotels — anchored by the iconic Hotel Clarks in Varanasi — and went on to open landmark properties in the country's great heritage cities: Clarks Amer (Jaipur), The Clarks Avadh (Lucknow), Clarks Shiraz (Agra) and more.

That nearly 80-year pedigree matters to an investor. A resort's rental income depends on how reliably it fills rooms — and a name guests already know and trust fills rooms faster, at better rates, from the day it opens.

Now backed by the Tata Group

In August 2025, the Tata Group's Indian Hotels Company Limited (IHCL) — the parent of Taj — agreed to acquire a 51% majority stake in the companies operating the Clarks hotel network. For an investor, this is a rare signal: the brand you are buying into is now part of India's most respected hospitality group, with the institutional governance and distribution muscle that comes with it.

Few branded-resort opportunities in India carry that level of operator credibility behind them.

The Clarks brand portfolio

Today Clarks runs a multi-brand portfolio of roughly 135 hotels across ~110 locations — spanning Clarks Inn, Clarks Inn Suites, Clarks Inn Premier, Clarks Exotica, Clarks Collection and Clarks Safari.

Clarks Resorts is the group's newest sub-brand, created to bring branded, professionally-run resorts to India's high-footfall spiritual and pilgrimage destinations. Clarks Resort Pushkar is its debut property.

Why a Clarks-branded resort investment

Brand pull from day one — a recognised name drives bookings and rate premiums. Professional operations — you own the asset; the operator runs it. Institutional backing — the Tata/IHCL stake adds governance and distribution. Tourism-anchored demand — Clarks Resorts targets destinations with strong, year-round footfall.

As with any resort investment, the return depends on the specific project, the registered lease, and RERA-compliant documentation. As an independent advisor, ResortWealth verifies these before recommending any Clarks project — never representing something we can't stand behind.

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